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May 28, 2007

The Music Fan Behind Hype Machine: Q&A With Anthony Volodkin

Eliot Buskirk of Wired offers a good interview with Anthony of Hypemachine. As he says, below, it's all about CONTEXT. So much content is out there...so how do you know what to pay attention to? CURATORS and trusted recommendors is what we need, i.e. both smart software and PEOPLE. Now that looks like a good business... Radio, anyone?

Link: The Music Fan Behind Hype Machine: Q&A With Anthony Volodkin.

"I think Hype Machine plays in an ecosystem of several new things that have developed, with regard to music and how people interact with it. People discover something when friends send a link to YouTube video, and they're just like, "Wow, what is this song?" And they get really excited about it. Hype Machine isn't really that (per se), but it's in that spectrum … people just getting excited about music and communicating about it, without any sort of marketing -- just because they enjoy it. It's an interesting change in the way that music discussion gets exposed on the net, and [becomes] accessible to other people...?

PS: get the hypemachine podcast RSS feed here

HypeM RSS

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