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October 04, 2007
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Future of Business
Green Futurist
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page 1: "technology is shifting Control over Media to the 'People formerly known as consumers'.”
page 39: “Infinite Content needs Trusted Suppliers i.e. BRANDS”
What is the big deal? In the past, traditional media told us who are the “Trusted Suppliers”. In this model, it is the “Paid Search” (page 42). The filtering that radio tv and other traditional media were offering is now in the hands of a more sophisticated guys, but generally it is quite the same.
Posted by: tommer | October 04, 2007 at 11:07 PM