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January 02, 2008

eMarketer's Predictions for 2008 - eMarketer

Good stuff here, from EMarketer: eMarketer's Predictions for 2008 - eMarketer.

Part 2 is here

Note the Music Part:

Online Music
"Music labels and marketers step up their experimentations with new and emerging business models as the CD continues to fade into oblivion. Expect to see more ad-supported sites, monthly subscription services, full-track mobile download offerings and use of social networks as music discovery and sales tools. Labels have no choice but to continue to relax their policies toward digital-rights management, inching the market closer to an unprotected MP3 standard..."


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