MediaFuturist: New Media Ad Spend up - 25% of alls to go to new media (via emarketer)

April 03, 2008

New Media Ad Spend up - 25% of alls to go to new media (via emarketer)

Link: New Media Ad Spend up, But How Much? - eMarketer.

“By 2012, we anticipate one out of every four dollars spent on advertising and marketing will be earmarked for alternative media,” said Patrick Quinn, CEO of PQ Media.

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Posted by Gerd Leonhard at 03:38:33 AM in Advertising Trends

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