The Future of Books: sell more printed books by giving away free PDFs: Paolo Coelho: we cannot control - so be generous!)

Not only is Paolo Coelho my absolute favorite writer, he's also very clued-in as far as the Internet is concerned. The video, below, from DLD 2008, is well worth watching. Some highlights: 

• On copyright: "There is this tendency to protect content... and I think this is a lost battle"
• "For the first time of my life I get to interact with my writers"
• "Life is all about sharing"
• "For 3 hours a day I now talk to my readers via Facebook and Flickr", and best:
• "We cannot control - so let's be generous"

The 'official' Pirate Coelho site is here (download PDFs of his books). Torrentfreak has some other good numbers, here

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