The rise of Professional Amateurs: UGC, crowdsourcing, meta-content ... life!

Amateurs that crank out work / content / value that is equal to, or even better than professionals. Think iStockphoto, Innocentive, Wikipedia, Amazon reviews, youtube.... This is a major trend and a big chunk of my new book, The End of Control. This trend relates to Crowdsourcing, UGC aka user-generated context, meta-content, ambient awareness etc. A recent Nokia study says 25% of all content, in 3 years, will be user-generated - I would double that, within 5 years. A short illustration below.