NY Times Reader: content as software - clearly a strong trend

I just ran across this video from the NYT (below). This is another very interesting reflection of the strong trend towards content delivered as software. Just like bands and record labels deliver their music on iPhone apps (and even charge for it much like a CD), the NYT now delivers their content to any computer that can run Adobe Air - and I just love the way they put this - good going, NYT!

 

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