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August 26, 2009

The Future of Business in a connected world (my presentation at ACCJ Tokyo)

 Nice gig a the American CPicture 41hamber of Commerce in Tokyo today - lots of very interesting people, and good conversations. HPicture 43ere is the event description:  "Social media and online communities are becoming powerful CRM-like tools that almost all major brands and companies are employing. Marketing, PR and advertising is switching from Push to Pull, the 'people formerly known as consumers' are becoming users, friends & followers or even participants & producers, and Internet content is finally arriving on billions of mobile devices...."

As promised, here is the PDF (15MB) with the presentation: Future of Business in a connected world Gerd Leonhard at ACCJ Public

Lubricate the digital economy gerd leonhard Picture 42



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