Think about it for a minute: Google knows our deepest secrets because we search with INTENTION - and in realtime, and often even in real-place (i.e. when using mobile devices) - for the things that matter to us - whether it is an upcoming trip or a disease that we are suffering from, or vexing problem we may have. Google knows all that stuff, and keeps it in their records (unless we take steps to delete it all... allegedly). Facebook, on the other hand, just knows what we SAY, what we share, what we purport to LIKE. That's also quite deep but... there is a big difference. Your thoughs? Browse my Privacy to Publicy links to read more
25 posts categorized "Privacy"
November 23, 2012
November 15, 2012
New Flickr slideshow on the future of media, television, broadcasting (Futurist Speaker Gerd Leonhard)
May 17, 2012
Roger Tagholm at Publishing Perspectives just published a nice review of the World eReading Congress in London, on Tuesday, where I had the pleasure of doing the opening keynote. The 6MB low-res PDF can be downloaded via this link: Download Ereading congress london gerd Leonhard (note: this is quick version, better resolution soon on Slideshare).
Here are the best snippets from Roger's review (and the rest of it is a good overview, as well!)
By Roger Tagholm
"Access not ownership, relationships not transactions and concerns over who owns the channel to market – these were some of the themes of the second World E-Reading Congress which began in London on Monday. Once again, organizers Terrapin had assembled a powerful line-up of speakers who provided a one-stop take on what is happening in the digital space. From “haptic technology” (from the Greek Haptikos, “pertaining to the sense of touch”) to “lean back” readers, this was also the place to get a jargon update and phrase fix.
The View from a Futurist
Media Futurist Gerd Leonhard kicked things off. He believes the debate will soon be about access, not ownership and said that “for those over 30 it’s very hard to understand this switch. There will be some ownership, but it won’t grow. With music, iTunes sales are flat, but streaming is growing. It will happen with books. A Spotify for books will come. If a student wants 300 books, he’ll buy a three-year subscription”. Small examples of that already exist, but Leonhard means on a mass scale, such as that being contemplated in Brazil “where the government is looking to buy 100 million devices for students so they don’t have to buy the physical books”.
He believes there is more to the future than walled gardens and that “humans need meaning, not just cool technology. In the end, meaning is money. Apple has meaning, even though it is a totally walled garden — an oligopoly, a cult.” During the next three to five years he thinks we will see telemedia convergence. “The telecoms industry will realize that it will have to make deals with ISP operators to sell content — so that if you buy this SIM card, for example, you can get ten books.
“For the consumer, access to content will become much cheaper. We cannot force the consumer to pay the same for digital as physical. Technology owners reads more, so why penalize them? We need to innovate now to keep them.”
Sharing, he maintained, should be “non-negotiable. Sharing does not create economic damage.” Publishers must engage with their customers; attitudes to piracy must be rethought (“piracy happens when motivation meets opportunity”); and publishers must build value around content “because payment works if the context is right — if there is a reason, people will pay.”
Added note: "Duncan Edwards, President and CEO of Hearst Magazines International, took an entirely different view on pricing. “We have discovered that, because of the ease of use, people are prepared to pay as much — or even more — for the digital versions of our magazines.”
Really? Not sure that maybe that have just discovered their own desire to get as much as before, and found some willing fans - rest assured, this won't last. Look at iTunes and the music industry:) People will not continue to buy songs for €1 every time they are interested. Unsustainable, imho:=)
April 28, 2012
March 14, 2012
Interesting angle presented by Jaron Lanier below ... Need to retrieve his book "You are not a Gadget" from my Kindle archive again. I don't really buy the point of data-mining and its use in social commerce being questionable, btw - it all comes down to the 'people formerly known a consumers having CONTROL and trusting companies like Spotify and Facebook with their data.
The Quietus | Opinion | Black Sky Thinking | Social Media, Spotify & Why YOU Are The Product
"A recent Twitter post from the account of brand strategist and "media futurist" Gerd Leonhard also evoked the mythical German scholar who made a deal with the devil - with a hash tag no less: #faust. Leonhard was linking to an article about the way ad companies collect data about us through cookies picked up on the sites we visit. "We get free content" wrote Leonhard, "in return we allow data collection." Considering the famously opaque privacy policies routinely published by companies such as Google and Facebook, we might argue that these dotcoms, like Ulmer's Major Krenner, expect a transparency from their users that they would never submit to themselves. When developers of digital technologies design a program that requires you to interact with a computer as if it were a person,” he said, “they ask you to accept in some corner of your brain that you might also be conceived of as a program.” And later, “I fear that we are beginning to design ourselves to suit digital models of us, and I worry about a leaching of empathy and humanity in that process.”
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March 11, 2012
Here are some snippets from a very interesting piece via Forbes.com; expressing exactly the same issue I have been looking it while researching the big data topic for my new book. Stay tuned.
"Google offers free email, word processing, mapping, analytics, video, videoconferencing and much more because they’re selling us to advertisers. The byword these days is, “if you’re not paying for the service, you’re the product.” A few things to love about big data include:
- It’s helping solve big problems. Early detection of epidemics. Automated spell-checking. Crowdsourced astronomy. We seem to have entered the Age of Big Data.
- It’s creating useful feedback loops. In participatory medicine, people opt in to share data so they can analyze it and continually improve their health outcomes. This kind of feedback is spreading from field to field.
- It’s eroding the culture of expertise. Read Daniel Kahneman’s new book and you’ll stick to statistics. Add a pinch of Taleb and you’ll never speak to tie-wearing experts again.
- It’s nurturing a culture of collaboration. From participatory medicine to open science and open government, scientists and citizens alike are resetting the terms of innovation.
- It’s a major new source of employment.
Ok, maybe not major, but one of the few bright spots on the job horizon is the desperate need for those “data scientists.”Want a taste of what you leave in your wake? Head to I Shared What? and see what Facebook Connect-friendly sites already know about you. Then read up on passive sharing, as well as the Journal’s excellent series titled What They Know. For dessert, read a few posts from IBM’s Jeff Jonas. Then take a sedative...
There’s one last factor that tries to keep me awake at night, which is our very human tendency to believe we know more than we actually know. Thinking, Fast and Slow again does a great job of describing how we systematically overrate our capabilities...In the context of big data, overconfidence can lead people with good intentions to base big policy decisions on faulty logic. We live in an era of soft paternalism, with policy makers eager to bake into policy new default settings for society.
Mostly these are good ideas, but now and then we make big mistakes...Personal data is just the start. The Internet of Things is on its way, also known as M2M, the Many-to-Many Internet. Sensors, transmitters and power sources are getting ever smaller and cheaper, to the point that they will be ubiquitous and sending incessant data streams...
Finally, a few open questions:
Will the analysis of big data in marketing really pay off? No studies seem to prove it yet.Will customers get spooked and balk? Or fight back?Will efforts to give customers greater agency take root and take over?Will we make some really big, stupid decisions that we regret later?
(End of quote)
March 03, 2012
Must read Article: I'm Being Followed - How Google and 104 Other Companies Are Tracking Me on the Web (via The Atlantic)
A couple of interesting finds in this piece below: a) we should probably be able to prevent even the collection of data online (not just its use) b) anonymity means little in a world where numbers are names, too.
Read and think...
"If a company can follow your behavior in the digital environment — an environment that potentially includes your mobile phone and television set — its claim that you are “anonymous” is meaningless. That is particularly true when firms intermittently add off-line information such as shopping patterns and the value of your house to their online data and then simply strip the name and address to make it “anonymous.” It matters little if your name is John Smith, Yesh Mispar, or 3211466. The persistence of information about you will lead firms to act based on what they know, share, and care about you, whether you know it is happening or not...."
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January 13, 2012
My Comment: the biggest problem with this is privacy - how can I be sure that my payments don't end up getting tracked by 'the wrong people'...? Read Cory Doctorow's cool and very scary novel "little brother" do get an update on what could be our future very soon.
Barcelona to Get Contactless Payments - The Next Web
"Contactless payments look set to take off in 2012. In the UK, McDonalds and Starbucks already accept this quick and painless payment method, whilst in the US initiatives like Google Wallet, which supports contactless payments from supported smartphones, are gaining traction. Google’s solution is already supported by a number of businesses and services around America, including New Jersey Transit..."
Image via NYT.com / Bill Mayer
January 12, 2012
January 11, 2012
October 28, 2011
Below is a 10-minute video excerpt from a really interesting session at ITU Teleworld 2011 in Geneva yesterday, October 26, 2011. http://forum.world2011.itu.int/sessions/f17-storytelling-2-visions-of-a-netwo... has further details and the complete 86 minute video.
This Quickfire Storytelling session brings together some of the world's leading futurists (see below) to share bold ideas and conflicting predictions of how the world might look in 10 years' time. This video (which we shot ourselves using a Kodak HDCam and Sony bluetooth mic) shows the first 10 minutes i.e. Gerd's introduction, the 5 minute talk and brief discussion with the other speakers and the audience. Twitter buzz is here
You can download the 10MB PDF of my presentation (unfortunately, the slides are not visible in the video), here.
More details on the other panelists
Gerd Leonhard, CEO, The Futures Agency
Rachel Armstrong, Senior TED Fellow, Senior Lecturer, University of Greenwich
Simon Torrance, Founder 2.0 Initiative, and Chief Executice Officer, STL Partners
Juliana Rotich, CEO, Ushahidi Inc.
Rohit Talwar, CEO, Fast Future
This is the audio-only version (right-click to save the MP3)
October 23, 2011
5* video: Kevin Kelly on the future of the Internet: screening, interacting, sharing, flowing, generating
Kevin Kelly is a major influence on my work, and this video from Wired's Network conference is one of his best. Dive in and you'll see why. All of his books are worth reading, as well.
July 05, 2011
My keynote at the Consumer International World Congress in Hong Kong: 'Consumer empowerment in the networked society' (video)
February 25, 2011
New video: 11-minute summary on the networked society (my presentation at Ericsson event, Mobile World Congress 2011)
I was invited to do the opening keynote at Ericsson's 'Shaping the Networked Society' event at this year's mobile world congress (MWC) in Barcelona, on February 14, 2011, see my blog at http://gerd.fm/i9Dh9I. Some of the topics I covered include the challenges and opportunities of convergence (TV-Web, Mobile-Fixed, real money - virtual money), new currencies and paying with facebook credits, companies becoming platforms not empires, what is beyond the current social media enthusiasm, the new paradigm of 'interaction before transaction', the tough but inevitabe switch from ownership to access (both in content / media as well as in general), the rise of the 'following paradigm', how the media and content industries are changing, and much more.
Take a look and please spread the word if you like it. Thanks.
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