The latest updates from my Tumblr blogs
Greetings! In addition to the blog posts on this site I also post on 2 other sites, see below.
The latest updates from my Future of Business Tumblr Blog
The latest updates from my Green Futurist Tumblr Blog
22 posts categorized "Real-Time Web"
January 12, 2012
September 08, 2011
Video of Sept. 8 vPanel: Mobile Commerce: The Decade Ahead (IBM Global Business Services)
I really enjoyed being a speaker on this IBM panel discussion and webcast, today. More details. Twitter Buzz here
The other panelists were:
Alon Kronenberg, Practice Lead, Mobile Applications Practice, IBM Global Business Services (Host)
James Wester, Editor of Mobile Payments Today (@jameswester)
Molly Garris - Director, Digital Strategy at Arc Worldwide (@girliefromthed)
Watch live streaming video from newintelligence at livestream.com
August 29, 2011
People of the Screen - and what it means (new video)
Riffing off Kevin Kelly's theme in this short video, I comment on what is this trend means for creators, curators, publishers and consumers. This video is part of a new series of short videos I filmed in Switzerland, this summer (all between 5-10 minutes) - visit my Youtube channel to get updates when they go live.
August 10, 2011
New video: futurist conversations: Ross Dawson and Gerd Leonhard on the future of Twitter
Via Ross Dawson's blog. GerdTube link.
Some of the topics we discuss include:
“Twitter News Network” or TNN (as used by Brian Solis, first, I believe) describes how Twitter is now a news distribution media, dramatically increasing the speed of news, with most news hitting Twitter within 40 seconds.
TNN will be bigger than CNN, including video and audio on Twitter, produced by the masses with rich filtering
One of the key differences between TNN and CNN is the filtering – there is none on Twitter whereas CNN has editors and verification.
In the decade of the reputation economy we will have more ways to assess news validity, though we will also need more finely tuned senses on what is or might be correct.
Image via CrunchBase
Twitter is an ocean whereas mainstream news is a dripfeed so it is more manageable. It is the role of the ecosystem around Twitter to filter the news firehose. Flipboard, paper.li, Twittertim.es, Geneio and so on are seeking to filter Twitter and social media.
One of Twitter’s revenue models is charging companies significant amounts for access to the full Twitter firehose, but the ‘Spritzer’ feed of 2% of the firehose is available for free.
In a world of information overload, Twitter is one of the most useful information sources if you know how to use it well.
For the most current insights and trends in the living networks, follow @rossdawson and @gleonhard on Twitter!
June 16, 2010
The Future of Marketing in a Broadband Culture (presentation at FoDM London)
Here is the PDF from today's presentation at EConsultancy's Digital Marketing event in London: low resolution / quick download version (use slideshare to get the high resolution download, 25MB):
Download Future of Marketing in a Broadband Culture FoDM LowRes Gerd Leonhard
The Future of Marketing in a Broadband Culture (FoDM Conference London)
View more presentations from Gerd Leonhard.
May 23, 2010
Complete video and audio from my appearance on Roda Viva / TV Cultura (Brazil), April 2010
This is the complete, 75-minute video of my appearance on Brazil's most popular talk show on Public TV, called Roda Viva (on the TV Cultura channel). I was delighted to be invited to the show, and really enjoyed being 'grilled' by the super-smart journalists and Brazilian media experts in the studio. We could have talked forever! The show was originally broadcast on April 26 (on Brazilian TV as well as online, see the Twitter buzz here) but unfortunately the webcast did not work very well so this is the first time I have seen the video, myself, and thanks to Roda Viva / TV Cultura I am delighted to be able to share this recording with you, as well.
More information about the show is here. Duda Groisman made some great photos during the recording of this show, embedded below. Related activities on this trip include: my presentation for NBS Brazil "The Future of Communications and Business", and my presentation at Fundacao Dom Cabral (one of Brazil's best business schools) on "The Open Network Economy". Please note: the video is half Portuguese (the questions) and half English (my replies)
May 17, 2010
TeleMedia Futures: both my presentations -and video- from Management World 2010 / TM Forum in Nice
Updated: VIDEO below. here are the PDFs (creative commons non-commercial / attribution- licensed, as always) of my TM Forum / Management World 2010 Executive Roundtable presentations, as promised at the session in Nice on May 18, 2010:
Download PDF of TM Forum Exec Roundtable Public Gerd Leonhard 15 MB
Download: May 17 TMForum Board Presentation: TeleMedia Futures Public Low Res 5 MB PDF
TeleMedia Futures: Gerd Leonhard Talk at TMForum Nice 2010
View more presentations from Gerd Leonhard.
Updated again: here is a low-tech video of the Executive Roundtable presentation (just my talk, nothing else). It's kind of home-made using a Kodak ZI8 (thanks to Jeffrey Hayzlett, Kodak's amazing CMO) but still offers good value I think.
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May 12, 2010
Friction is Fiction: the Future of Media & Business (my presentation at Next10 Berlin)
Next10 was nice event; lot's of good conversations there. In the morning (May 11, 2010), I gave a presentation on the topic of my last book, "Friction is Fiction". You can download the book's PDF via Lulu (for $3.99) or buy the newly updated black & white dead tree version for a smashing $19.99), and if you really are adverse to spending anything you can ask me for a free, low-res version of the book (via Twitter is best). Friction is Fiction explains how before the Internet (and mobile) it was possible to generate revenues by essentially forcing the users to pay, i.e. via scarcity, distribution hurdles, dominance. This no longer works (at least, in most cases) - Liquidity is what is needed, Trust replaces Control and the winners are lubricating the digital economy. Check out this slideshow - and please share it widely!
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Friction is Fiction: The Future of Business & Media (Next10)
View more presentations from Gerd Leonhard.
April 24, 2010
A must watch: full-length video of my talk on the Future of Communications and Social Media at NBS Brazil
Here is a real must-watch: a 90 minutes tour-de-force on pretty much anything you'd ever want to know on the Future of Communications, Marketing, Advertising, and (Social) Media. This presentation (and the event that was put on by the NBS agency who have also graciously provided this video recording) got a lot of attention in Sao Paulo and in the Brazilian media, so give it a whirl.
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Future of Communication and Social Media: Gerd Leonhard at NBS Sao Paulo
View more presentations from Gerd Leonhard.
April 21, 2010
The Future of Business: My 14 Key Memes (Video and Slideshow)
Fresh from the video-baking oven here in Switzerland (yes, unfortunately I had to cancel my speaking engagement in Helsinki - the Volcano thing got in the way;) here are 14 key memes that I think will impact the Future of Business: Web-Native by Default, Mobile First, From Network to Networked, the global Shift to Open Platforms, from Control to Trust, from EgoSystem to ECOSystems, from Walled Gardens to Jungles, the ubiquitous Shift to the Cloud, from monetizing Friction to monetizing Engagement, from GUI to NUI, from Yes | No to Maybe, from Linear Logic to Fuzzy Logic, the Shift to new Qualifications (Education 2.0) and the growing emphasis on Foresight. Enjoy. Spread the word. Want more videos? Go to Gerdtube (or just download all of them, via iTunes)
The Future of Business: 14 Key Memes
View more presentations from Gerd Leonhard.
March 12, 2010
Social Media and the Future of Football (Slideshow)
This slide-show is the public version of a presentation I gave for the pan-European football association yesterday, in Cyprus. Football (and most other sports businesses) needs to embrace the web as a platform for going directly to their target markets - in parallel to their traditional broadcasting deals - and help the players connect with their fans and followers, in every aspect of the game, and its production, marketing and distribution. It's no longer just The Networks that matter - it's also The Networked - and guess which one is shrinking in size, viewership and future relevance?
Mobile, social, real-time is where it's going; control fades as the top concern while trust becomes tantamount. Who owns the relationship with the fan and user fka 'the consumer' - the broadcaster or the football club...or the players, themselves? TV is completely converging with the Internet, and a lot of branding and advertising funds will shift towards digital, social, video and interactive in the next 2-3 years -so what does this mean for a the football ecosystem? Where is the new money? Why is selling the experience - in any and all its shapes, including augmented / virtual reality - more important than controlling the flow of 'copies' and raw content on the web? How to protect a club's intellectual property, content and media?
Social Media and the Future of Football
View more presentations from Gerd Leonhard.
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February 25, 2010
Shifting to the Open Network Economy: my presentation at the Fundacao Dom Cabral CEO event in Sao Paulo
It was a great pleasure to be invited to contribute to the Sao Paulo / Brazil-based Fundacao Dom Cabral's innovative CEO leadership program, led by my colleague and Swiss-Brazilian collaborator and leadership guru Didier Marlier, as a visiting professor. Below is a fairly large and long (95 pages - do not print!!) slideshow with most of the important stuff I presented; needless to say this was not the usual 45-60 minute session but took pretty much the entire afternoon. I was extremely impressed with the organization and their hosts (FDC / Dalton Sandenberg) as well as with the fast and agile minds of the CEOs that attended - we had some very inspiring conversations. And Caipirinias, too;). Update: Low-res download of PDF here: PDF 11.5 MB Open Network Economy Gerd Leonhard FDC SP Low-res
Enjoy. Share. Retweet. And get my free iPhone app before it turns 'freemium'.
Shifting to the Open Network Economy (FDC CEO Event in Sao Paolo)
View more presentations from Gerd Leonhard.
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February 18, 2010
Mobile first, from now on: the Media Futurist iPhone app is now ready for 1000 free users
As Google's Eric Schmidt said at the Mobile World Congress a few days ago: from now on, it's MOBILE FIRST. Right he is! He probably didn't know this (or disguised it cleverly) but incidentally my iPhone app, powered by the very swift and happening MobileRoadie people in LA, was approved 2 days ago and is now live in the app store.
The app will provide you with a much simplified and quicker way to access pretty much everything that I publish (now that's a scary thought), including my videos, my podcasts, my blog, my tweets, my lifestream, my images and illustrations, and of course my slideshows - pretty much everything but my bank account;).
Talking about 'bank': I will be creating a lot of app-exclusive content in the next few weeks, and will really build up my mobile presence in order to be ready for the iPad and other tablet devices which I intend to use for 'futuristic' publishing purposes, i.e. for monetizing my work in new ways. Therefore - and in keeping with the Freemium theme - the first 1000 users will get this app for free, afterward my costs will go up a bit and the app will cost a whopping $1.99.
So hurry and get your free version now, while you still can (several hundred have already been downloaded in the past 24 hours). I would also be delighted if you could share this news with anyone that may be interested; it looks like lots of students and university folks are already downloading it and that sounds like a good fit, too. Please re-tweet and spread the word.
I will, of course, offer an Android app as soon as MobileRoadie comes up with the goodies, and the same goes for iPad-ready formats (I have some very special plans for that... too early to share but... it will be exciting). As to the Freemium: I will probably try to offer both a basic, free version as well as a paid version, in the future - it all depends on the demand. You tell me.
If you don't have an iPhone, don't despair: you can still use my mobile lifestream site, read my blog's mobilized version, or get the entirely mobilized Music 2.0 book for free, as well.
Lastly, if you like this app and want one, too (does anyone not?), I do have some discount codes for the MobileRoadie platform - ping me to find out more.
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February 16, 2010
Announcing 1st Online Seminar with Alan Moore: thriving commercially in Social Media and the Networked Society (March 1)
On March 1, 2010, I am starting with what I think is becoming an increasingly viable opportunity on the Net: online seminars, conferences, workshops, meetings and training sessions. I have done a few similar things (for various clients) in the past, using all kinds of platforms, and I believe the time is right to take the next steps, on my own turf, and... yes, indeed, even charge a few $ for it. You've had the Free / Feels Like Free, you've seen the Freemiums... so: I am wondering if you are ready for this idea.
If you have met me in 'meatspace' or are otherwise 'connected with me', or have been a reader of this blog for a while, you'll know that I have been publishing free slideshows, blog posts (and full-length feeds), PDFs, videos and essays for over 7 years.
Now I would like to investigate if maybe the next level above and beyond all that free content (and maybe to complement my 50+ paid speaking gigs and on-location think-tanks per year) could be to charge a small amount of money to make myself and some select colleagues available to a limited number of people that won't have to travel 1000s of miles to 'be there', using a fully interactive, online platform that allows for screen-sharing, chat, video and audio. After a lot of research I decided to try the DimDim web conferencing platform because of its ease of use and great features; in addition, I was dismayed by the fact that you apparently can't even sign up for Cisco's Webex service, online if you live outside the U.S.; to top that off, so far no-one has even bothered to get back to me via their contact form. Another time, then.
For this first session (and hopefully regularly) I am delighted to be joined by Alan Moore, Author (Communities Dominate Brands, with Tomi Ahonen), Blogger and fellow Keynote Speaker, for our very first no-entirely-free online seminar on March 1, 2010, at 1pm EST (NY) / 10 am PST (California), 6pm GMT (London), 7pm CET (Berlin) etc (you can figure out the timezones from here;).
"Alan Moore is the founder of the Engagement Communication Consultancy SMLXL. He is the author of several books including, Communities Dominate
Brands: Business and Marketing Challenges for the 21st Century. He is recognized as a great distiller of complex arguments
into their most salient points, who can take concepts from many sources
and find the previously hidden relationship between them. He is currently working on his next project: No Straight Lines: An advanced living course for the networked society. As a well known writer, thinker and public speaker Alan has addressed, radio, television, and conference audiences globally. Reviews of his books and his articles have been published in many respected magazines, journals and newspapers..."
I have worked with Alan several times and he just totally rocks; it will be a real treat to have him co-present on this seminar. Alan and me will both present for about 30 minutes followed by a discussion with the participants (which, for now, are capped at 100).
We will charge $50 USD per person for this 90-minute event. If this experiment works out we will be offering more online seminars, together, individually, and with other great presenters from our various networks, as well. So go ahead... make our day!
Thriving commercially in social media and the networked society: An interactive seminar with Gerd Leonhard and Alan Moore (sign up page on Eventbrite)
The terms social media and social networking are terms we frequently fling around, and think about every single day, accompanied by the word “digital”. The digitalness of our world has been picked over in minute detail. One cannot deny that it is, networked digital communication tools that has brought significant social, cultural and commercial disruptive change to all our lives.
We are in a period of transition, our world of business, media, and communications is evolving from the straight-lines of an industrial era to the more complex and networked world that mimics nature. Any transitory process brings with it complications. In this instance, for many people and organizations they feel they are outsiders, struggling to make sense of a seemingly anarchic world. They become concussed observers to this new world that surrounds them. The problem is that this interactive networked world isn’t about vertical silos, traditional notions of product and service creation, mass-production and mass media and marketing. It is about the massive flows of people, who are connecting, collaborating, organizing and creating in a manner that has nothing to do with a linear approach too much at all.
For over 150 years our economies, culture and society have been shaped by a straight-line logic producing considerable economic success. However, in the dawn of the Networked-Society, a straight-line logic of stuff done and creating wealth becomes a barrier to progress. Why? Because, the change wrought by the networked- society is structural – challenging how markets and organizations have co-evolved over the last 150 years.
So, as we de-couple from the ‘Straight Lines’ of our industrialised world – which framed all aspects of our lives – we do need a new logic to understand this new one. It must be a logic which provides a framework for how we relate to each other, how we communicate, how we create more effective and flexible organisations and how we create wealth. Because we are still faced with the same challenges: how do we find our customers, how do we make our customers sticky, how can we increase trade with our customers and serve those customers whilst at the same time, reducing the cost to serve?
Regardless of whether you are in retailing, the automotive industry, FMCG, music etc., this seminar can help you understand how to commercially thrive in the networked society. This interactive seminar is based upon our combined and extensive experience of working with many companies in helping them make the transition from a linear mass media model to a networked one. We will provide via case histories, practical guidance of how to thrive commercially in the networked society.
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February 08, 2010
Check out the new Futerati: feed aggregator / reader with my favorite tweeps
As previewed a few weeks ago, the new beta version of my crowd-sourced tweeple aggregator and tweet-reader "Futerati" is now online and open to all. Futerati is basically a curated site that displays my favorite Twitter people, presented in 20+ categories such as Futurists, Authors, Thought-Leaders, Bloggers, Visionaries etc. You can review all the latest tweets on one page, including the images and videos (much like the Power-Twitter plug-in for Firefox), and you can follow all of them with just a few clicks.
I quite like it - in fact, I am reading a lot of my Twitter updates via Futerati now, myself. Do let me know how you like it. I am still adding people all the time, btw, so... stay tuned!
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